“You gotta get visible!” “Just put yourself out there!” “Time to get outta your comfort zone!” File these under things I’d love to never hear again. I know people mean well when they say them but they are not helpful pieces of advice at all. As an introvert, you probably shut down when you hear […]

In today’s world, there is a lot of pressure to move quickly. We are constantly bombarded with messages telling us how to make money faster, make more money, get clients faster, be more productive, and get results, like, yesterday. In many cases, this can lead to solopreneurs adopting a fast marketing approach in an attempt […]

The burning question: What is slow marketing? Slow marketing is about incorporating longer-term strategies into your marketing plan, taking the time to slow down and be intentional with your business, and building solid relationships by being empathic toward your audience (rather than guilt-trip them into buying your offer). I like Ann Handley’s take on slow […]